About Us
Elite guidance for artists, boxers, and creators—backed by strategy, branding, and revenue-building opportunities.
Who We Are
WAE Life Group is a luxury lifestyle, entertainment, and talent management company built on one belief: when we rise together, we all win. We represent artists and athletes—especially boxers—while creating the platforms, experiences, and opportunities that elevate their careers. From high-end concierge services to event production, brand partnerships, and premium marketing channels, WAE is designed to help talent move with power and purpose.
The old way of doing things—waiting for a shot, grinding alone, climbing in isolation—is gone.
The new WAE is built on collective strength.
When we grow together, we all eat.
About WAE
Gone are the days of following someone else’s lead. Gone are the days of trying to make it to the top all by yourself. No more waiting around until you have your shot, that’s the old way. We all come from different places and backgrounds but we share one thing in common; we want to win. When we win together, we all eat. To be the best athlete in the league or the artist at the top of the billboard charts, to be the most creative and forward thinking, you need to be hungry. You have to want it and be willing to take it, but more importantly you have to be willing to put in the work. We can have it all and we can get there together. The stronger we are, the more we win and when we win together, we all eat.
That’s the new WAE.
